Walk into a dispensary for the first time, or even the tenth, and the experience isn’t just about what’s on the shelf. For many adults older than 40, what matters most is whether the environment feels trustworthy and worth returning to in the future.
That’s a shift from how dispensaries traditionally have marketed themselves. Bright packaging, strain names, and potency are important, but they are not the only deciding factors for mature shoppers. They’re part of a bigger picture that includes confidence in the product, clearly presented product information, and the service-oriented attitude of the people behind the counter.
https://mgmagazine.com/retail-brands/consumer-experience/dispensary-shopping-trends-over-40/
